Submitted by alvin on Tue, 2016-10-25 10:08 Bengaluru: The BBMP has decided to get tough with the menace of illegal posters, flex boards and banners which continue to mushroom across the city.Henceforth, those putting up unauthorised banners and boards will be hit with a fine of Rs100 per day and cases will be booked against them.Speaking to Bfirst, Mayor G Padmavathi said she would soon direct BBMP commissioner to circulate a copy of the order to joint commissioners of all the eight zones to book cases against violators putting up banners containing birthday wishes to politicians. “We give permission only to put up hoardings related to some social awareness and product or service advertisements," she said. Padmavati said the BBMP generated Rs 300 cr from advertisements even though it expected Rs145 crore. “We want to increase the revenue but revenue officers must file impose some discipline and stop illegal posters, hoardings, banners and other publicity items," added Mayor.But the mayor hasn’t extended the warning to include pro-Kannada organisations, considering that the Rajyotsava is close-by. “Kannda Rajyostava is very sentimental issue, but we will surely tackle the political influences," added Mayor.NR Ramesh, BJP spokesperson, who claimed to have done a study on advertisement revenue on arterial and sub-arterial roads, said the BBMP was losing revenue worth Rs450 crores. "I had given a document. There are 21,000 illegal hoardings. The BBMP has illegal advertisement hoardings of all sizes," he said.Recently, Manjunath Prasad, BBMP Commissioner, had said that there were about 10,172 illegal hoardings and revenue officers have been instructed to issue notices and also file cases. HC directiveJustice AN Venugopala Gowda had recently issued a directive after noticing that Section 1(i) of the Karnataka Open Places (Prevention of Disfigurement) Act, 1981, which applied to all city corporations constituted under the Karnataka Municipal Corporations Act, had not been extended to other major cities.